Tag Archives: Marketing

Keep an eye on trends

trendwatching.com and its 8,000+ trend spotters scan the globe for emerging consumer trends. The site has a free, monthly Trend Briefing.
CScout TrendBlog is a blog that covers global Marketing, technology and lifestyle trends.

Guy Kawasaki

Guy Kawasaki is the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way.
I like his definition: Blogger. n. Someone with nothing to say writing for someone with nothing to do.

Micro Persuasion

Micro Persuasion is a blog where Steve Rubel explores how social media is transforming marketing, media and public relations.

Seth’s Blog

Seth’s Blog is written by Seth Godin, is a bestselling author, entrepreneur and agent of change.

Elevator pitch – Networking pitch

It is often called an elevator pitch but is just as useful as your introduction to people you meet at networking events. There are different views on how long the pitch shall be, 15-30 seconds or up to a minute. In my opinion, short is better.
An “elevator pitch” is a quick and concise way to [...]

The Long Tail

Chris Anderson, Editor-in-Chief of Wired, says that the future belongs to those that serve the millions of untapped niche markets as well as they serve the masses. Read his manifesto at ChangeThis to find out how unlimited shelf space and personalization can revolutionize your business.
It is a really interesting document that shows how new ways [...]

25 Ways to Distinguish Yourself

Rajesh Setty writes in a manifesto at ChangeThis that “being part of the commodity crowd erodes your value.” You need to rise above the crowd by following Setty’s 25 ways.
In his blog are many more ways, current number is 159.